Shwayze – Up Close And Personal

This is not a sequel. This is what happens when the sun dips down, that swollen moon comes up, the sea water ripples and cools, and the Pacific Coast Highway still feels warm on your bare feet with a little of that leftover sunlight trapped in the blacktop. This is the last hiss of the last popped bottle cap, when the bubbling depths of a golden Corona swallow that last sliver of lime. This is where the story continues, with the top down, the wind spraying loose sand from your hair. This is what happens when you don’t go home with the sun… and you follow the moon.

“We can’t sit on the beach with an acoustic guitar forever!” proclaims Cisco Adler. “This is not a one-trick pony.”

His other half, Aaron Smith (a.k.a. Shwayze), closes his eyes and nods and offers, “We’ve already got that beach-time summer vibe, chilling during the day. Now we want some stuff for the clubs that bangs your ears out and you can dance to it. This is definitely an evolution from the first one.”

That first one, the self-titled Shwayze, ushered the unlikely duo to unlikely heights. A string of multiple hits (“Buzzin’,” “Corona and Lime”) fueled by millions of Internet plays carried them to top ten album sales, landed them a coveted slot on the Vans Warped Tour, and turned them into reality television stars on MTV. In a wound-up world, Shwayze was a life-lesson in laid back lassitude, a coast-to-coast call to make every day a lazy day. And if success always breeds a bit of contempt, Let It Beat comes out swinging.

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